All features
ResearchOpportunity delta

Keyword Gap Analysis

Find the exact keywords your competitors own, and you don't.

Keyword Gap compares the keywords your site covers against the keywords your competitors cover and surfaces the difference, the topics they write about that you never have. The gap keywords are then grouped into topic clusters, biggest first, so the backlog is already organised when it lands.

Capabilities

What you actually get

How it works

4 steps. Zero handoffs.

  1. STEP 01

    Site + competitor audit runs

    Gap analysis is automatic once an audit completes.

  2. STEP 02

    We diff keyword sets

    Your keywords vs. each competitor's. The delta is the opportunity surface.

  3. STEP 03

    Cluster + rank

    Gap keywords are grouped into topic clusters, ordered by how many keywords each one covers.

  4. STEP 04

    Convert to content

    Roll gaps into clusters, then click Write: the article workflow is one step away.

Ready to see keyword gap in action?

Start with a free analysis, no credit card required. 100 credits on signup, enough to test the entire pipeline end-to-end.